The NFL and NBA have enjoyed their position atop sports league standings for far too long. Now, there’s a new kind of league coming for their crown...esports.
With that competitive gap shrinking by the second, esports leagues have made good on a record year for viewership by 1) borrowing strategies that work for traditional sports leagues and 2) eschewing strategies that are woefully outdated. Taken together, that one-two punch means enormous potential for esports to outperform traditional leagues in the future.
To explain how that might happen, I brought in Johanna Faries, commissioner of Activision Blizzard’s Call of Duty league and former 12-year NFL exec. She’s seen it all, and she’s sharing it all with you. Don’t miss out.